Introduction: Why Communication Can Make or Break Your EU Project At Nexuswelt, we’ve seen it time and again: brilliant research projects with groundbreaking innovations that struggle to gain traction beyond academic circles. The common missing element? Strategic communication. The truth is, even the most revolutionary ideas need effective communication to…
Introduction The year 2024 will be a turning point in the world of e-commerce. Thanks to technological advancements, such as artificial intelligence, and changing consumer expectations, companies are facing new opportunities and challenges. E-commerce is thriving, yet the competition is also fierce. This year will be as crucial for e-commerce…
The DACH region, consisting of Germany, Austria and Switzerland, is considered one of the most attractive markets for e-commerce in Europe. This is due to the region’s economic stability, well-developed logistics infrastructure and widespread access to high-speed internet. For entrepreneurs, however, the cultural similarities and the high purchasing power of…