Technology Acceptance & Innovation Management

Driving Technology Acceptance for Sustainable Innovation Impact

Innovative technologies need to ensure they have the highest possible impact in various dimensions, namely from maximizing benefits to all involved stakeholders and the society as a whole, through integrating novel approaches and offering a superior degree of versatility and reliability.

Our comprehensive approach combines proven theoretical frameworks with practical implementation strategies to ensure technology adoption success.

The goal of our work is twofold:
Objective 1: Technology Acceptance Monitoring To monitor the current levels of technology acceptance on behalf of various stakeholders, providing comprehensive insights into adoption patterns and user behavior.
Objective 2: Stakeholder Feedback Integration To obtain feedback from the stakeholders and influence future product development, ensuring technology evolution aligns with user needs and market demands.
Our Research & Development Excellence
Technology Acceptance Model Enhancement
Comprehensive User Assessment & Survey Management
Socioeconomic Analysis & User Acceptance Research
Training Tool Development & Intervention Methods
Business Model Innovation & Revenue Strategy

Advanced TAM and UTAUT framework optimization for specific domains

Enhancement of technology acceptance models (e.g. TAM, UTAUT, etc.) on a per-domain basis, creating customized frameworks that accurately predict and measure technology adoption within specific industries and user contexts.

Systematic evaluation through advanced research methodologies

Organization and carrying out of surveys during the use of services and software simulators, including comprehensive assessment of results to provide actionable insights for technology improvement and adoption strategies.

Strategic investigation of adoption factors across diverse user populations

Analysis of socioeconomic aspects and investigation of the user acceptance of various technologies, examining cultural, economic, and social factors that influence technology adoption patterns and success rates.

Strategic capacity building for enhanced technology adoption

Development of training tools and intervention methods that facilitate user onboarding, skill development, and sustainable technology adoption across different stakeholder groups and organizational contexts.

Sustainable commercialization frameworks for technology success

Analysis of existing business and revenue models and development of new revenue strategies to ensure sustainable business exploitation of various technologies, creating pathways from innovation to market success.

Strategic Communication & Dissemination Excellence
Strategic Communication & Dissemination Excellence
EU Project Risk Management
EU Project Risk Management
Technology Acceptance & Innovation
Technology Acceptance & Innovation
EU Project Training & Guidance